How to make money on Facebook

23 February 2018

Everybody uses Facebook. It has revolutionized the news, culture, social interaction, and more. However, it is not just a way to stay in touch with old school friends, share your amusing cat photos, or post videos from your birthday party.

Facebook may also be a great income-generating platform. Though there are many more methods to make a buck on Facebook than what we are listing in this article, these ways can confirm to be some of the most moneymaking. So, hop on Facebook now and get started!

The Facebook marketplace

It is one of the easiest ways to raise money on Facebook. Substantially, this social network offers an opportunity to sell products on a special section of the website. Many towns, cities, and communities have set up buy/sell pages, or you can just search by geographic location, item name, or category. Thus, shoppers can quickly view a wide variety of choices in the surrounding area.

The Facebook marketplace

You can post pre-owned or new products to be for sale, everything from cameras to TV-sets, from bikes to household appliances. In that context, it is worth noting that you can do this both free of charge (thanks to properly selected content and intended users), and on a paid basis (using the very advanced advertising capabilities of Facebook), which, however, is quite affordable even for small businesses.

Driving traffic to your website

Everyone loves traffic – except for the “rush hour” kind. The more eyeballs you can get on your website, the more likely you are to convert those eyeballs into leads and eventual sales.

This model of monetization of Facebook pages is as follows. Announcements of interesting content, posted on your website, are regularly published on Facebook page. Subscribers and some of their friends, viewing these posts in their newsfeed, go to your website and read these materials, watch videos, photos, etc. At the same time, part of the site visitors will click on the ad units posted on the website, and then make purchases or register. As a result, the more visitors browse your website for a certain period of time, the more bucks you can make.

Using Facebook to generate leads

Do not believe those over-hyped reports announcing “the death” of email. It is alive and well, and becomes a critical piece of converting your prospects into paying customers.

Since it is difficult to individually contact your fans from your Facebook business page, you can establish a deeper relationship by collecting their email addresses. In this way, you build a list of people who have raised their hands to let you know they are interested in your expertise, product or services.

To do this, you must have a custom tab where you collect the email addresses or promote your own landing pages that will capture leads. This means that all non-fans will land on this tab when navigating to your page. After they “Like” your page, your fans will land on the wall when they come to your page.

Using Facebook to generate leads

Sell affiliate products

Affiliate marketing is one of the quickest ways to get started doing business online. You can also sell other companies’ products and services on your Facebook page (unless it is contrary to the principles of your business).

The principle of affiliate program is that the user follows your affiliate link from Facebook page to the partner’s website and there (immediately or for a certain period) makes a purchase. For this purchase, your partner will give you a predetermined commission (generally from 5 percent to 25 percent).

There are dozens of affiliate programs, but a great place to start is ClickBank, CJ Affiliate, and Amazon.

There are numerous techniques to benefit from spending time and effort on Facebook. It is one of the universal platforms for earning money in the Internet. Try one or several of above-mentioned approaches to find out which one is a “bomb” for you. Best of luck.

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